HALO is a one-stop management hub designed to consolidate various operational functions, enhancing operational efficiency, reducing costs, and elevating service quality.
Operational skills and a hospitality mindset are crucial for managing and driving sustainable income and value creation across all industries and commercial real estate asset types.
Customer service and consumer experience are key to our structure. Our centralized services include a flat fee to ensure transparency and eliminate hidden fees, allowing clients to budget effectively without unexpected costs.
HALO consolidates various operational functions into a central point of management within the hotel company.
1. Cost Efficiency
- Economies of Scale: Reduced costs through bulk purchasing and standardized procedures.
- Lower administrative overheads by reducing duplication of efforts.
- Empowered and streamlined processes to maximize budgets
2. Improved Service Quality
- Consistent guest experience across all properties.
- Access to specialized expertise and resources.
3. Enhanced Operational Efficiency
- Faster decision-making and problem resolution.
- Aim to enhance operations, reduce costs, and improve service quality.
- Centralized services involve consolidating key operational functions into a single, efficient management hub.
Reservations and Booking Management
Deliver significant cost savings to owners by leveraging our scale and operational efficiency
Central reservation system for seamless booking across all properties.
Unified customer database for personalized services (CDP)
Proactive call center approach
Revenue Management & Distribution
Centralized Revenue Management team to optimize pricing strategies.
Centralized team managing relationship with channel managers and all partners.
Use of advanced analytics to forecast demand and set dynamic pricing
STR Monitoring
Loyalty & CRM
Increased customer retention and repetition through a curation of affiliate and membership programs, in addition to partnerships with core local organizations, consortia, communities, and KOLs.
Targeted loyalty promotions to continue to drive direct business
Human Resources
Central HR team manages culture execution, recruitment, training, and employee relations.
Standardized processes for performance management, rewards & benefits, and talent management.
Consistent employee experience across locations through centralized communications plan, engagement and data management.
Marketing
Centralized marketing strategies and campaigns to increase awareness, attract guests, and create loyalty.
Digital and Social, Public Relations, Design, Content Creation, Analytics, CRM, and Leadership.
Sales
Coordinated sales efforts to target corporate clients and travel agents.
Generate new leads and groups across corporate, leisure and social.
Kinship Program
Technology
Consistent systems platform (ERP, PMS, RMS, CRM, POS,) to ensure operation and provide insights to improve decisions. (Mews - Revinate - SAP - Infrasys -Duetto - SynXis- Book4Time - Adyen - Alice)
Finance & Accounting
Unified Financial Reporting: comprehensive view of financial performance
Centralized Budgeting and Forecasting: alignment with the overall corporate strategy
Business Review
Internal Controls and Compliance: prevent fraud and ensure compliance with financial regulations
Magali Castells
Development Director
Alejandro Gonzales
Global Operations Director
Luciano Spadoni
HR Operations Director
Danilo Parodi
General Counsel
Cristhian Zabala
EVP Finance & Strategy
Daniela Figuerola
Commercial Director
Gonzalo Gomez Sotelo
IT Director
Terraforming Hospitality
ALL RIGHTS RESERVED. 2025
